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Exploding Demand: An Event AI Upgrade Leads to Booking Bonanza!
"The impact on our business has been phenomenal.
The whisky brand event was a massive success"
Alex Thompson, CEO of Capture Magic Production
Context
Kimera is an AI platform that allows guest image transformithion into any character of their choice during live events.
The company offers a web app that is accessible on any device with a web browser and internet connection.
The Challenge
A photo booth supplier working with a whisky brand approached Kimera to request a unique theme for their activation.
The activation centered around three types of flowers, each with distinct colors:
Purple Gladiola, Blue Statice, Red Poppies
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The client wanted to incorporate these flowers into the event, with participants appearing as models among the flowers, replacing the traditional whisky bottle imagery.
The Solution
Kimera developed a fully branded event experience, customizing various elements to meet the client's unique requirements:
1. Custom UI Design: The web app's user interface was tailored to match the whisky brand's aesthetic and campaign theme.
2. Themed Transformations: Kimera created unique themes incorporating the three flower types, allowing participants to appear as models surrounded by Purple Gladiolas, Blue Statice, and Red Poppies.
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3. Branded Email Communication: A custom email template was designed to match the campaign's visual style, enhancing the overall brand experience for participants.
